Tag: recruiting

MLM and Network Marketing Training, Motivational

Why Your Customers Are Important To Building Your MLM Team

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When building your MLM team the focus is always on recruiting members on the team. Most of the effort is centered around showing the business opportunity to friends and family and then on to warm and cold contacts. Of course there is nothing wrong with this approach as it needs to be done to expand and grow.

It does seem that many network marketers don’t want to have customers, so they use them only as a fall back position. Meaning; if the person did not want to get involved as a business associate in your mlm then make them a customer. If they order fine, if not you move on to another prospect, right?

Here’s something to consider. If the customer learns about your product and they find a lot of benefit and value they will share it naturally with their friends and family about the improvements they are seeing and feeling. Just like they share about a great restaurant or movie, they can share about what they like about your product and will help you by sharing their story with others. I have added many customers this way, and eventually some of those may want to join the team as well. That’s a process that can duplicate and bring you big growth and happy customers.

This is also one of the best ways to introduce people to what you are doing in your business. Some people are very uncomfortable just contacting others about the business opportunity. For some reason they don’t see it as sharing something that people need, in the same way as they do about sharing a product. In actuality they are both the same. You have something that people need, but they may not know it yet. That’s why taking good care of your customers can be a great way to expand your circle of contacts and prospects.

The key is to generate business volume because that’s what you get paid on. Use every method you can to do that.

Be friendly not pushy. Be helpful not angry. Be patient not rushed. I spent a lot of my early days in Amway just plowing through people and not really caring about them. That method does not bring long term success and can actually move your business backwards.

You have to have posture for sure but not arrogance. You don’t need to be rude or insulting to people who are not ready to buy from you or join your team. You never know what may change in their life that makes them come back to you. Make sure you treat them well so they come back to you!

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Thanks for reading!

Mark Balderrama

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How To Recruit For Your MLM Business 24 Hours A Day

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When I first started in network marketing it was 1989. The Internet and cell phones were not used by many people yet. Those that even had a home computer would be rare as they were very expensive. What was there to do on them anyways? Play games with CGA graphics and keep track of your expenses on Lotus?

Cell phones were big and bulky. We called them “brick” phones. Because they were heavy and about the size of a brick. You had to be fairly wealthy to have one.

I had joined Amway and started to learn about how to build the business from my upline and learned as much as possible from books, tapes and seminars. The only way to build the business was person to person. If you wanted to share the business opportunity you had to call someone on the phone (landline) or go and talk to them in person. Or invite them to a meeting.  All of these methods were initially pretty scary to a lot of people, me included.

Eventually we did get the Amway business into a version of what was called “E-Commerce” via Quixtar. This was a better, more computer driven business model. The only thing that really changed though was how you ordered products. Instead of the paper order forms we started with, we entered the orders into the web page via the internet. Man was it slow and glitchy!  We were using dial up internet. If your under 25 years old, you probably don’t know what that is, but the speed was measure in kilobytes (KB) per second. And when it was the best we had 56KB connection speeds. WOW! of course today we have 100MG speeds routinely available over WiFi.

We did not use the internet to generate leads and prospects 24 hours a day because no one was really on the internet yet. Can you imagine a world like that?

Generate Your Leads 24 Hours A Day-7 Days A Week

Today with most people in the world using a smartphone and having access to the internet using one device or another, we can now reach anyone in just about every country. Using social media, blogs, websites, videos and emails we can build our businesses day and night. Asleep or awake. At work or on vacation. There is always someone looking for a better way to make a living or to fulfill their dream by staring and building their own business. Now you can help them find you.

The best thing about using these methods is that the “content” that we create, can be used for years after it’s initially created. It can keep working for you forever basically.

Can you image creating a video on YouTube today, that will be seen 3 or 4 years from now that gives someone a better understanding of what your business opportunity is? They get excited and join your team. Become a successful business builder all because you were able to educate them and help them understand what you are doing. As we create this content today we don’t know how many lives we can touch, but it sure is a lot more effective at reaching out to people from all walks of life than just talking to people you meet during your normal day, right?

Highly Duplicate-able

One of the things you need to grow a big network marketing business is to have anyone on the team be able to do what you did, or are doing. Building using these methods are certainly more suitable for the younger generation that grew up with this technology. My own kids will tell you they don’t use a cellphone to talk to their friends. They just text them. People like myself will have to relearn some things, but it can be done, and I have done it.  The good news is that you can still build using the old ways and learn to adapt to the new ways while you’re building. Earn while you learn.

You can bet that these methods will continue to evolve so you may need to plan on continuing to learn and grow as the market and technology changes. Just stay flexible and take it one step at a time. You can do it.

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Mark Balderrama

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How Has Recruiting Changed Since The Days Of Amway?

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Back when I joined Amway in 1989 we were shown how to recruit for the business opportunity much the way you probably were. Talk to your friends and family, then go to your warm market and finally to your cold market. You remember the ever popular cold contacting that we did. No, well I’m not surprised as most people who join a MLM will not contact cold contacts because it is a very uncomfortable thing to do sometimes. I left Amway about 10 years after getting started so I am sure they also have went through a transformation of sorts from the old days.

Lead Generation

Today I use a method of lead generation that creates 10-20 leads each day automatically. This is a big change from the old days when we would go to the shopping mall to meet people, who we would call later to see if they were interested in looking at a business opportunity. Yikes! I even called people out of the telephone book. Harder to do that today as most people don’t even have one of those anymore. And how does anyone have the time?

Today I use a combination of social media, You Tube, advertising and blogging to generate content that draws people in to see what you are doing and that’s a big change! The old Amway ways taught us to deal with the rejection because while cold contacting you were going to get a lot of it. Today you don’t get that rejection because people who are looking for what you have just need to find you. You don’t need to find them.

Online Dating

Only a few years ago people wouldn’t think about meeting their life partner or significant other using an online dating site. Today there are literally millions of people using them. I personally know of two different people who used them and met and married the person they met online. It’s a very common method today and very accepted for busy people, people who are generally shy and would never “cold contact” someone they met in a social situation somewhere.

So today why not meet your next business associate that way. This method that we use is similar to online dating in that you create content to interest people who are looking for a business opportunity and business partners. It works just the same.

I generate leads every day that come and check into my business opportunities. After those that are interested want more details we have a call or two to answer their questions and review the business plans just the same as we would in any traditional business. After they join your team, you work with them the same as before. Help them get started, teach them how to build a business and then teach them, to teach their team members.

Increases The Circle You Can Reach

There is no other way you can reach out to as many people using the old ways. You simply will not meet as many people and its takes along time. That’s not as effective or efficient as using current methods that people use daily to share ideas, comment on products and services and meet and communicate with others online. How can you meet people in other areas, regions and countries? By using online methods to create content and help them find you.

We teach people how to create content and use the online tools and our proven methods to generate leads everyday. If I can learn it so can you. I am willing to teach anyone who wants to learn how to create a full time income in an online business.

Try it . You have nothing to lose and everything to gain!

Discover a Simple Business that Pays a Full Time Income from Home

Thanks for reading!

Mark Balderrama

0704152002b
Twister sitting happy!