When building your MLM team the focus is always on recruiting members on the team. Most of the effort is centered around showing the business opportunity to friends and family and then on to warm and cold contacts. Of course there is nothing wrong with this approach as it needs to be done to expand and grow.
It does seem that many network marketers don’t want to have customers, so they use them only as a fall back position. Meaning; if the person did not want to get involved as a business associate in your mlm then make them a customer. If they order fine, if not you move on to another prospect, right?
Here’s something to consider. If the customer learns about your product and they find a lot of benefit and value they will share it naturally with their friends and family about the improvements they are seeing and feeling. Just like they share about a great restaurant or movie, they can share about what they like about your product and will help you by sharing their story with others. I have added many customers this way, and eventually some of those may want to join the team as well. That’s a process that can duplicate and bring you big growth and happy customers.
This is also one of the best ways to introduce people to what you are doing in your business. Some people are very uncomfortable just contacting others about the business opportunity. For some reason they don’t see it as sharing something that people need, in the same way as they do about sharing a product. In actuality they are both the same. You have something that people need, but they may not know it yet. That’s why taking good care of your customers can be a great way to expand your circle of contacts and prospects.
The key is to generate business volume because that’s what you get paid on. Use every method you can to do that.
Be friendly not pushy. Be helpful not angry. Be patient not rushed. I spent a lot of my early days in Amway just plowing through people and not really caring about them. That method does not bring long term success and can actually move your business backwards.
You have to have posture for sure but not arrogance. You don’t need to be rude or insulting to people who are not ready to buy from you or join your team. You never know what may change in their life that makes them come back to you. Make sure you treat them well so they come back to you!
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