MLM and Network Marketing Training, Network Marketing For Engineers

Why Pushing People Into Network Marketing Doesn’t Work

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Hi, everyone, this Mark, welcome back. If you’re new, please remember to like and subscribe to get notified when we add new content. We’re going to talk about why network marketers use high pressure tactics and what you can do about it. You know, I got involved in network marketing back in the late 80s, early 90s. And I was involved in the Amway business originally, and I had never heard of network marketing. Although I’m not involved with Amway anymore, I did learn a lot about how to build network marketing businesses, and we became successful using those old school methods. One of the things that always upset me about building that business was not the network marketing business concept, but the negative methods used to build it. Many people have a negative perception of network marketing, when in fact it’s one of the best business models around.

What messes it up are the people that are in network marketing business typically, and it’s because of using high pressure tactics to enroll, sponsor, or sign up new distributors/affiliates. And that was one of the things that always bothered me. I was in Amway for over 10 years. And it was just one of those things you start to get used to doing. Pushing people into the business or trying to and in the end that is because you’re completely messed up in your thinking. You don’t really think it through, you’re thinking about yourself, you’re not thinking about them. And what’s the point of that? You know how it goes. You’re trying to run for a promotion and so you panic and start pushing. A lot of times your upline they’ll have these promotions and they’re centered around sponsoring people.

Everybody knows network marketing has a high attrition rate, which means a lot of people get in and it doesn’t cost a lot of money to get in so it’s easy for people to quit. And what I found is that when we got started in the business, I was pretty excited about it. And I understood network marketing a bit. As I started to learn more, I realized it was definitely a numbers game. And I remember when I started sharing the business, I was surprised that some of the people that I thought would see it the same way, didn’t. Almost no one I knew saw the business opportunity the same way that I did.

I looked at it really simply because I had a conventional business prior to that, and you have to invest a lot of money. And, in fact, that business failed, and I had a lot of business debt, and I ultimately paid it off versus going bankrupt. I thought, why should I do that to the creditors and the banks? It’s not their fault, and that my business failed. So, you know, for a short period of time, I was very disappointed and thought, what are we going to do now? You know, I had a goal in mind as far as income and lifestyle, just like a lot of people. And I thought, you know, now what am I going to do? I’m just going to have to work a job. I can’t have a business of my own. And the thing I understood was is that having your own business is how you can get wealthy and have some level of financial independence. And so, network marketing seemed perfect for that. Because you have the income potential. And it works. There’s proven success, and it doesn’t cost you a lot of money to have or build a network marketing business as compared to a traditional business.

So, I thought this is perfect. Why wouldn’t everybody want to do it? So, as we got started, I shared it with everybody. And over a period of time, some of them got in, some of them didn’t. And that kind of turned to anger because you’re looking at it and going, how come people don’t understand it. And then you start sharing the business with other people and some of them get involved and, and you try to convince them too hard. And, you know, maybe they’re looking, maybe they’re not and one of the things when you first get started in network marketing is you’re excited and you want to kind of spread that around, and you can get your feelings hurt really easily when people that you respect don’t see what you see. And so, you try to bully them into the business. And even if they get involved, you know, they’re not going to build the business. They just didn’t know how to say no or they didn’t want to say no to you and hurt your feelings. And the ones that do say no, then you’re really upset. So, you kind of start to get belligerent and now you’re going to bully everybody and make other people that didn’t see what you see feel bad. And that’s just stupid. Because the whole thing about network marketing is you have to have the willingness to help other people be successful, and then you’ll be successful as a byproduct.

People usually have that flipped around and a lot of that comes from their upline, you know, promoting trips and so forth that are all centered around recruitment. And you obviously have to continually recruit in your network marketing business, but you don’t have to do it by being a bully and pushing people into the business and the ones that don’t get in around your timeframe. You treat them like crap, that’s not the way to build a network marketing business, but a lot of people are pushing others in that same fashion. And that’s what I think gives people a negative perception about network marketing. And so, you just have to stop doing that.

Number one, you have to admit, you’re not comfortable doing it, you know, it’s wrong. You know, it’s not the right way to do it. I understand you want to hit that promotion, or you want to, advance to the next level. You want to reach your goals, but you can’t do it by burning out everybody else around you and burning through the people and giving them a negative perception about network marketing.

It’s kind of like this, people that truly understand the network marketing, business model, they’ll love it. What they don’t love are the people in it, who continually pester them about opportunity meetings and getting involved once they have said no.

So, when I got started in, network marketing again, here a couple of years ago, I was specifically looking for an opportunity and business method, where you don’t pester people, you don’t bug them. And in fact, we use a business model that uses network marketing, but I don’t bug anybody to get involved in business with me and get on my team. I was looking at my team. I think I personally enrolled 20 people already this month and none of those people were bullied or pushed or pressured by me. All of them came to me to find out about the opportunity, all of them asked to get involved in my team. And, of course, we decided, yeah, we can work together. And so now we’re working together to help build their business.

It’s a completely different posture. And that posture is what builds teams. It’s what helps you to focus in on other people, not on yourself. And as a byproduct, you’ll have your team success, you’ll have your network marketing, business success, and the incomes will follow. And those people will have a positive experience with network marketing. And they will at least not say that, hey, you know what? I got pushed in. I got pressured in because I just wanted that person to stop talking to me about it. That’s the worst thing you can do.

You know, the best thing you can do is focus in on helping others that are looking for an opportunity. If they’re looking for an opportunity, your job is to help them find you. And that’s what I teach my team. And so, nobody has to pressure anybody. There are thousands of people out there looking, especially right now with what’s going on in the world. And you can build your business in any country, in any region that you want. And there are people looking every day. And every day there are more people turning 18 years old, that want to have their own business, you have an unlimited supply of people, but not all of them are going to be looking to get involved in network marketing business.

When the time’s right and they’re looking, you want them to get involved with you because you treated them well. You didn’t upset them, you didn’t blow them out of the business, and possibly out of every network marketing business because they had such a crappy experience because you treated them poorly by trying to push them in to your network marketing team so, you could benefit to get some level, get some trip, get some promotion. And if you just do the work and you do it right, you know, then it’s going to work. I mean, just think about if you bullied in 10 people in your business, and they are going to duplicate your methods, since it is a business of duplication.

Do you think are they actually going to go and build the business successfully, because they’re going to duplicate what you did to get them involved, and go and bully 10 other people or 100 people or 500 people, it isn’t going to work, that team isn’t going to develop. And if even if it did, it’s not going to last. What you want to do is build long lasting business relationships, building associates and building teams. That’s what you focus in on. That’s what gives it success, not the others. If you look at all your leaders, they don’t bully in anybody. They don’t wait around for certain people to get involved. And they’re not sitting there hinging their success on one or two individuals to become leaders on their team. They just give the opportunity to those that want to take it.

And it’s not just about getting them signed into the business. Especially if they actually just want to hit their promotion, or their next level. And they’re not really actually interested in caring whether those people want to spend time building the business or not. They just go back and basically beg them to get in and “help them out”, and then they leave him alone to figure things out. Wow.

What’s the point of that? Somebody ends up with products and a sign-up kit, and then they don’t build it? That’s not what network marketing business is about. Sure, people do get in and they don’t build it. That’s going to happen with anything. It happens in every business that you have out there. But what you want to focus in on is helping people and it’s kind of like this, you shouldn’t have your feelings hurt when somebody tells you no. And if you’re not pursuing them for your own ends, then it doesn’t hurt your feelings when they say no, you actually start to feel bad for them, because they don’t see what you see. And you hope that in the future that they do because you start to care about people and it hurts inside when you see somebody you care about. And you know, I see that that person or that couple has amazing potential to build a successful business. Why don’t they do it? And I know that can be painful. I’ve had that happen many times, but everybody’s in a different situation and they will come to it when they’re ready.

The best thing you can do is not pressure them continually go to the next function, or call them saying “Hey, why don’t you go to the next meeting?” And all these things are generally prompted initially by your caring, and then it kind of trickles over into I just want to get my numbers up, you know for this event or for this function and the pressure from your upline starts to come in. We work in a team where nobody gets pressured like that, where you do not feel guilty, because you didn’t have 10 new people at the next meeting or function, or you didn’t sign up 10 new people and hit some promotion, we help everybody that wants to do the work, those that didn’t do the work because the circumstances or choice. Do not get pressured or have guilt feelings about it. If they do, it’s all self-imposed. I do not put pressure on anybody like that.

I do encourage them and that’s the difference between trying to encourage and help versus pressure and push. It just doesn’t make any sense. So anyways, if you have had those experiences, I’d love to hear your comments and hear your stories, because if you’re like me, somebody has shared with you, Network Marketing and is trying to push you into it. Love to hear how that went. And hopefully, if you’re looking at this and you’re thinking, yep, I get it. Hopefully you take another look at other business opportunities. The opportunity is good. Sometimes it’s just the people that are misguided and you know they got taught by some crappy people, and they’re just duplicating it.

You can set off in a new direction without that. If you’re interested in learning more about what we’re doing and the team that we’re building and how we do it, click this link No Pressure Network Marketing and you can learn more.

Anyways, we appreciate you, and hope that this helped. In these trying times, stay positive, focus in on yourself, self-growth, focus on your family and the future. We’ll talk to you next time. Have a great day.

Thanks for reading!

Mark Balderrama

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Twister sitting happy!

 

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